Client Praise
International Executive
Travel Capsule Wardrobe
17 days, 7 countries
Facing a “surprise” business trip around the world (literally!) I admit I panicked a bit.
7 countries and 17 days and a 50 pound weight limit on my bag! I had no time to shop and where to start?? I was desperate for help with what to wear for the various business meetings in each country, 2 formal work parties and lots of city walking in different climates.
I reached out to Auretha and she stepped me through planning a comfortable, beautiful, appropriately-corporate wardrobe that would get me through the entire trip! With only a couple of weeks to prepare, she made it easy – sharing ideas with me and shopping for me online, shipped to my house. Then we did a virtual try-on session to put the various outfits together – and she didn’t forget the accessories! By the end of the session, I had each day and event’s outfit planned, with interchangeable pieces to keep it fresh, with just a reasonable number of wardrobe items. On my trip I felt professional and polished, raising my confidence in multiple, multi-cultural settings. Auretha knew the fashion culture for each country, so I didn’t have to expend any jet-lagged brain power figuring out what to wear each day! What a relief!!
A couple of Auretha’s style solutions shocked me because they worked so well and were things I never would have considered:
- I had been avoiding dresses because I couldn’t figure out what shoes to wear with them that looked flattering. Auretha chose a pair of comfortable leather knee-high boots – great with leggings and dresses, perfect for the cool weather and lots of walking in mucky weather. Problem-solved.
- She ordered 2 different colors of the same perfect wrap dress, so easy, comfortable, and great with the boots!
- The gold jewelry and necklaces she chose for me were much bolder and larger than what I have always worn. I was shocked by how people responded to my new statement necklaces that matched the authority I had in my new role on that trip. She knew how to match my jewelry with the scale of my frame and my leadership position perfectly.
- A pair of fabulous red crocodile shoes that made my formal party dress pop!
I can’t say enough about the way Auretha can assess your needs, take your personal style into consideration, and help you build a wardrobe for even the most challenging trips! The best part is that all of these items are helping me to build a timeless wardrobe that fits and flatters and sets me up for success on the next trips!
Closet Detox & Wardrobe Styling
“I recently had the pleasure of working with Auretha, a stylist and personal coach, and the experience has been transformative!
I was feeling overwhelmed by a closet full of clothes that just didn’t feel like “me” anymore, so I reached out to Auretha for help in making some style changes, and she exceeded all my expectations.
First, Auretha guided me through a complete closet purge. She helped me identify pieces that weren’t flattering or simply didn’t align with my personal style anymore. I felt a sense of relief as we cleared out items that were taking up space and weighing me down.
Once we had a clean slate, Auretha worked with me to choose colors that truly complement my skin tone and personality. She introduced me to shades I hadn’t considered before, but they make me feel vibrant and confident.
We also focused on styles that enhance my figure and feel age-appropriate, helping me embrace a look that’s sophisticated yet fresh.
Beyond clothing, Auretha offered advice on overall design elements, including makeup and jewelry that align with my personal style goals. She showed me how these little details could bring my entire look together, helping me feel polished and put-together in ways I hadn’t expected.
If you’re looking for someone who brings warmth, style expertise, and a tailored approach, Auretha is the stylist and coach you need. I now feel confident in my look and my wardrobe choices, thanks to her guidance and support!”
St. Augustine, Florida
Senate Campaign & Billboard Photoshoot Styling
Auretha played a pivotal role in shaping my public image during my Senate campaign and the years leading up to it.
I met Auretha when I had been voted ‘Latina of the Year’ in Salt Lake City and was slated for a photoshoot for billboards all over the city!!
I panicked as I realized I had nothing to wear that fit! She immediately moved into action the day I contacted her and found me a fabulous suit, heels and all the appropriate foundation garments to be ready for a new level of city-wide visibility!
She understood exactly how to highlight my personality and assets while ensuring I projected confidence and professionalism. Her attention to detail and calming, nurturing, and cheerleading presence keeps us close till today! I’m truly grateful for her creative vision, steady support and sisterhood.
Celina Milner, Politics & Equity, Denver, Colorado
Styling for a more Feminine Presence & Dating
Every time I go racing through the airport, I get compliments on the outfits Auretha created for me. (not the ones without her help, however! lol.)
Recently we spent 3 hours purging clothes out of my closet. (It was still full of the clothes that I wore to work prior to COVID.) The past few years they have felt like ‘clutter,’ since I no longer need formal clothes for work.
She expertly identified what should stay and what should go.
It was embarrassing for me to see how many items of clothing I had purchased without her help that were just wrong for me in terms of cut and color.
She truly is an artist and a gifted stylist. I feel happier and unburdened the moment we end our virtual sessions.
I highly recommend her services!
Patrice Reilly
First Vice President – Investments at Wells Fargo Advisors
I’m a financial advisor that surfs, skis, and travels a lot. I have worked with Auretha since 2008. My main issue (originally) was that although I played with the boys, I wanted to look like a girl! Auretha has advised me on how to look and feel more feminine throughout several decades!
Every time I go racing through the airport, I get compliments on the outfits Auretha creates for me. (not the ones without her help, however! lol.)
Recently we spent 3 hours purging clothes out of my closet. (It was still full of the clothes that I wore to work prior to COVID.) The past few years they have felt like ‘clutter,’ since I no longer need formal clothes for work.
She expertly identified what should stay and what should go.
It was embarrassing for me to see how many items of clothing I had purchased without her help that were just wrong for me in terms of cut and color.
She truly is an artist and a gifted stylist. I feel happier and unburdened the moment we end our virtual sessions.
I highly recommend her services!
Patrice Reilly, First Vice President – Investments at Wells Fargo
“I met Auretha when I was struggling in my twenties to be taken seriously. My voice is soft, and my energy is kind. Fashion has never interested me.
Auretha took me on and created the looks for several KILLER photo shoots that put me on the map and gave me photos for my social media and website for years!
We’re still close, and now she gives me intuitive clarity sessions that are so accurate they leave my jaw DROPPED!
She sees what’s possible for me when I’m confused. I’ve never felt so seen. “
Salenta Fox, Energy & Consciousness Coach
Styling for Credibility & Authority
“I met Auretha when I was struggling in my twenties to be taken seriously. My voice is soft, and my energy is kind. Fashion has never interested me.
Auretha took me on and created the looks for several KILLER photo shoots that put me on the map and gave me photos for my social media and website for years!
We’re still close, and now she gives me intuitive clarity sessions that are so accurate they leave my jaw DROPPED!
She sees what’s possible for me when I’m confused. I’ve never felt so seen. “
Salenta Fox, Energy & Consciousness Coach
New Body, New Job, New Life
“I feel Jackie-O pretty, capable, and worthy in the dresses and outfits Auretha picks out for me!!”
— Nancy Lucas
Working with Auretha for over six months has transformed my fashion IQ from 5 to 500. She planned a capsule wardrobe for my multi-city sales tour, helped me understand the style context for each event, and took an overwhelming part of my life completely off my plate — because style simply isn’t my skillset.
Now I feel beautiful every single day, and the compliments simply don’t stop! I’ve never felt as beautiful because Auretha has helped me with my hair, makeup, skincare – basically in EVERY area of feeling feminine. EVERYONE NOTICES.
Each time we work together, she finds me even cuter, sexier, more polished pieces that reveal the true me while still being professionally appropriate.
Trust Auretha. She genuinely cares, she makes it fun, and the results are life-changing.
— Nancy Lucas, Financial Educator, Florida
Brand Photoshoot for a Busy Mom that raised her Self-Worth
“I’m a busy mom and realtor that never was taught how to be stylish so when I was getting ready for a BIG photoshoot I hired Auretha Callison to help style me. Oh my goodness I don’t know why I didn’t do it sooner!!
She found pieces that 1, are comfortable and 2, that fit me perfectly. 🥳 I have pieces I never thought could work for me. It made me feel, honestly, sexy!!
Having great clothing gave me so much more confidence for my photoshoot. She taught me that it’s ok to spend a little more money on QUALITY pieces for ME!!!”
Melissa Cruz, Realtor
“I’m a busy mom and realtor that never was taught how to be stylish. So when I was getting ready for a BIG photoshoot I hired Auretha Callison to help style me. Oh my goodness I don’t know why I didn’t do it sooner!!
She found pieces that 1, are comfortable and 2, that fit me perfectly. I have pieces I never thought could work for me. It made me feel, honestly, sexy!!
Having great clothing gave me so much more confidence for my photoshoot. She taught me that it’s ok to spend a little more money on QUALITY pieces for ME!!!”
Melissa Cruz, Realtor Coach, Colorado